Cities: Skylines II: Not Enough Customers?

What you need to know

You'll encounter issues with not enough customers in your city when your businesses are not thriving. To address this, you need to understand how production works and manage your city's economy effectively. This involves checking the production chain to see if you can convert excess resources into more valuable ones. By doing so, you can create a balanced economy and attract the right businesses to your city.

Step by step

1. Check the production chain to see if you can convert excess resources into more valuable ones, such as turning grain into petrol.
2. Look for businesses that can utilize the resources you have in abundance, like a company that produces meals or lodging using food.
3. Demolish or rezone existing businesses to make way for new ones that can create a demand for your excess resources.
4. Use taxation and subsidies to influence which industries appear in your city and promote the growth of specific businesses.

Tips

• Avoid oversaturating commercial areas with businesses of the same type, as this can lead to a lack of customers.
• Keep an eye on your citizens' needs and make sure they have enough money and wellness to go shopping.
• Remember that households are not the sole consumers of resources, and office zoning can consume furniture and paper.
• Don't feel obligated to follow the RCI graph's demands, and instead focus on addressing the underlying issues affecting your city's economy.
• Periodically check the resources being imported and try to minimize them to reduce travel costs and increase profits.